Movie Minutes is an interactive entertainment loyalty platform for consumers, introduced in 2003 by Walt Disney Studios Home Entertainment. With the purchase of DVDs or Blu-ray discs, Movie Minutes are awarded that can be used to get special offers. The program, with over 200.000 loyal fans and friends in the Benelux, is unique in its kind and is now becoming even more powerful.

While the Movie Minutes program is being supervised by Walt Disney Studios Home Entertainment, Touch Incentive marketing is responsible for the execution. This guarantees a unique combination of incentive marketing know-how, hosting successful loyalty programs (for, amongst others, Heineken, McDonald’s and Coca Cola) and the deep knowledge of world-wide marketing campaigns of Walt Disney Home Entertainment.

Put your brand in the picture
ULURU|Beagle is looking for partners to join in on the success of the platform, that comes with high-quality Disney movie and TV titles. Movie Minutes rolls out a red carpet to your target audience.

The program offers organizations the possibility to link their brand or services to existing campaigns or embedded in the movie or TV viewing experience of their target audience. Depending on their preferences, wishes and needs, organizations are offered the tools needed to increase the presence of their products, brands or labels at a time and place relevant to their audience.

Combined with other selected brands with strategic and relevant products, a powerful proposition is offered. Collaboration helps reduce marketing costs and generate measurable value.

Take the workshop
To take optimal advantage of the possibilities of the Movie Minutes program, ULURU|Beagle organizes workshops to co-create special offers that fit the program and are tuned in with the offers of Walt Disney Studios Home Entertainment and other partners.