Posts Tagged ‘consumer needs’
Newco at BNR Radio
Listen to the interview with Frank van Oirschot (Newco FoodRetail) and Mick Walvisch (ULURU|Beagle) by Paul van Liempt (BNR) about de Culinaire Versmarkt.
Newco Food Retail
As of today, Newco Food Retail (an initiative of Frank van Oirschot and Mick Walvisch – ULURU|Beagle) has a vast distribution centre as a basis for their brand new platform. This new food platform is an answer to a dire consumer need. It supplies fresh quality menus and high standard products based on consumer profile. The Dutch have, undeniably, developed a preference for quality, health and fresh products. It is expected that this new platform by Newco will disrupt the traditional supermarket branch. A Newco spokesman divulges: “We just want our customers to enjoy high quality and healthy food. To get there we will go all the way.”
See also: Newco Food Retail (in dutch).
SCOOT: Street-scan your ideas
ULURU|Beagle now presents SCOOT. Quick streetwise video items about consumer needs and opinions. Our mobile market researchers head out with their electric scooter and literally grab insights from every street corner. Watch our latest SCOOT about young adults and their health insurance:
Increase emotional value
How can you get consumers to be emotionally connected with our products, create engagement and commitment? Not with hardware from a profit-driven construction line. Let alone the similarity between all the products being put on the market. The difference is made with the human factor.